.Google.com's Martin Splitt responded to a question in the SEO Workplace Hrs podcast about whether reproducing YouTube online video information into content on a website page would certainly be actually seen as duplicate material and also have a damaging effect on the website positions.Although replicate content is certainly not a bad ranking factor, content posted on a much more reliable site can result in the information on the a lot less reliable site to become outranked. It is actually a legitimate concern to talk to because material on a reliable is going to outrank the exact same web content on a much less reliable one.Some in the search community describe one item of material usurping the rankings of an additional as 'cannibalization' of the web page's ranking potential. This is the concern of the person asking the question.Google's Martin Splitt portrayed the sent inquiry:." If I generate a YouTube online video and after that take that particular content or even content and spot it on a website page, could Google banner that websites or even site for replicate material?".Different Content Media Are Alleviated As Separate.Martin Splitt responded to that the two forms of material are actually various and also will certainly not be actually alleviated as the very same material, hence posting text web content extracted from a video recording is going to not be actually looked at replicate content.This is his solution:." Absolutely no, one is a video recording and the various other one is actually message information, and also would certainly be unique content!".Publishing Extracted Text From Video Recording.Martin complimented the concept of extracting text content coming from a video clip as well as republishing it as text message, taking note that some people prefer to eat material in message type rather than seeing a video clip. Reversing the flow of web content coming from message to sound or video clip is actually possibly not a poor tip also considering that some folks possess difficulty reading text content and might like listening to it coming from a video recording or a podcast format.Martin discussed posting video recording content in a textual variation:." It's also not a bad suggestion, some individuals (like me) might favor a message version and others could certainly not manage to make use of a video variation of the web content from the beginning due to bandwidth or even aesthetic restraints.".Takeaways.The idea behind the inquiry is actually repurposing web content and it is actually a great concept. Search is actually more than Google, it's additionally YouTube as well as no matter where folks receive their audio content, like Spotify. The truth that there is no cannibalization of the web content in between mediums helps make repurposing a realistic technique to stretching your web content reach.Listen to the podcast at the 8:20 minute mark:.Included Graphic by Shutterstock/Roman Samborskyi.